If you aim to build a successful business, the first thing you need to do is to get a clear vision of what you want to achieve. 

It is easier to set goals, anticipate problems, and find clients when you know why you are doing it.

So, before designing your program or reaching out to potential students, take some time to write your vision down and think about your dreams. 

Here are a few steps you can take to express your feelings, ideas, and aspirations on a piece of paper. 


1 – Ask yourself: what do I want? Let your imagination go and bring out whatever comes to your mind without any judgment.

As the mind begins to slow down, reflect on your deepest desires.

Sometimes we have had these yearnings for a while, but we never allowed ourselves to go after them. Because of that, they stuck around. Often, without writing these things down, they lose energy.

The reason most experts consider journaling a powerful tool is that it helps us get the thoughts out. 

According to Melissa Steginus, “you review the past to assess the present and then determine what actions are necessary to change your future. You take what you know and apply it to how you want to grow. Thus the power of journaling” 

That’s why it’s important to put into words your plans and emotions. 


2 – Check what you wrote and transform it into tangible goals. Think about what you wish to accomplish in the next six and 12 months. How do you see yourself five or ten years from now?

Try to be also open about your earnings. Be brave and set a value on paper. There are psychological advantages of having a visual number. 

“Writing things down doesn’t just help you remember, it makes your mind more efficient by helping you focus on the truly important stuff. And your goals absolutely should qualify as truly important stuff,” said Mark Murphy on Forbes


When intentions are vague, it is hard to come up with a strategy or a plan. For example, once you have a clear vision of your income, you understand how many clients you need and how much you have to charge to get what you aspire. 

It does not only apply to money but also to other aspects of your business. 

3 – List some of the challenges you may find on your way. What obstacles will you have to face? 

You may consider the lack of material resources as a problem, but do not stop there. Explore some of your beliefs and fears. What feelings or self-perception can be a stumbling point? 

Sometimes, self-doubt and emotional issues can impact the business more than not having the right equipment, such as cameras or lights. 


4 – Figure out your mission. How are you going to help people through yoga? 

Your purpose will help you discover your niche and soul client. It will also give you the direction to build your signature program. 

Your mission statement can be simple and short. It talks about the transformation you’ll bring to the world. 

You can put it on a piece of paper or on your phone and leave it somewhere you can see it often. It’ll serve as a reminder of why you’re doing it even when things are not looking great.


What tips are you going to use to get a clear vision of your yoga business?